VAS Market size

Arun Gupta of Mauj, which happens to be one of the top content intermediary companies in the VAS space, puts the size of the market at about Rs 380 crore, and projects it to grow to around Rs 3500 crore by 2010, reports the Financial Express.

“Revenue from the VAS segment is growing at a rate of 30 to 40 % a year…
VAS is between 5 to 12% of an operator’s total revenues now,” says Gupta of Mauj.

What is unclear in the above figures is the definition of VAS. Value-Added-Services can be categorised into three. To get fair idea of the market size it is necessary to know how many of these three are included.

  1. Voice – Roaming, Voicemail, Call Management Services
  2. SMS – P2P, Premium short-code SMS
  3. GPRS – Ringtones, Wallpapers, Themes, Games, Internet, Email

The article then talks about roaming solutions provider Roamware which enables carriers such as BSNL, Idea, MTNL, Hutch, Reliance.

Given that annual roaming revenues globally exceed $50 billion, the market size is estimated to be at least $700 million in India,” adds Punnoose.

It also mentions SmartTrust which is a provider of SIM toolkit technology that allows operators to build interactive menus on a SIM card containing links to services such as news, horoscopes, mobile banking etc.

SIM toolkit technology has been around for some time now but customer acceptance of it has been lacklustre. To be fair, Airtel’s Trak Ur Mate which was launched as a SIM Toolkit application in 2002 was alleged to have met with success.

Other Notable News & Articles

  1. Conference: Mobile Gaming 2005 at New Delhi21-22 Sep 2005, Hyatt Regency, New Delhi
  2. Tata Tele switches to 1 minute pulseLower rates for calls within its network despite DoT’s plan to ban such offers like Reliance.
  3. SC admits Infocomm plea against TDSATTDSAT upholded the penalty of Rs 150 cr imposed on Reliance Info by DoT for international call re-routing.
  4. Merrill Lynch buys Subex sharesAllotment of 230,769 equity shares of Rs 10 each at a premium of Rs 290 each
  5. All about telecom and taxAre the revenues earned by the companies from the supply of equipment and software to telecom operators taxable?

WLL operators may challenge DoT order

Fixed-phone service providers using WLL technology (FWT) may challenge in court DoT’s decision to categorise their services at par with mobile services on the ground that the directive has been issued even as the matter is sub-judice. Service providers said the department had jumped the gun and not waited for the TDSAT’s verdict on the issue, which was to be delivered shortly.

Telecom department officials, however, said the government did not have to wait for the TDSAT judgment as the directive was policy-related. “The issue in the courts is a fight between BSNL and Tata Teleservices over the non-payment of access deficit charge. The judgment will have a bearing on FWT services, but this is a policy decision,

Bharti salaries

According to the statement of particulars filed under Section 217(2A) of the Companies Act, 1956, Bharti Tele-Ventures has 11 crorepati employees with annual remuneration of over Rs 1 crore each.

The Promoter and Chairman & MD tops the remuneration chart with an annual pay packet of Rs 6.58 crore. Joint Managing Director Akhil Gupta and Rajan Mittal and corporate director Jai Menon, took home over Rs 2 crore last year.

The company had 98 employees under the managerial cadre drawing a yearly gross remuneration of over Rs 24 lakh as on March 31, 2005.

It is readying an ESOP scheme under which 93.67 lakh options will be issued to its eligible employees. The current valuation of these options is close to Rs 300 crore.

Tata Tele drags Rel Info to TDSAT

Tata Teleservices has approached the Telecom Dispute Settlement Appellate Tribunal (TDSAT) accusing Reliance Infocomm of failing to provide interconnection in 12 new circles to its mobile and fixed wireless phones. The circles include Punjab, Haryana, Himachal Pradesh, Uttar Pradesh,Bihar, Orissa, Kerala, Madhya Pradesh, Rajasthan, West Bengal and Kolkata.

At present, calls made by Tata Indicom subscribers to Reliance customers are being routed through BSNL’s network and the company has to pay an extra 19 paise as carriage charges for each call to the PSU. Whereas calls from Reliance phone to Tatas are not being completed.

TRAI directs operators to provide interconnections within 90 days of payments being made by the seeking company.

Music Phones

ET has a round-up of various music phones available in India. It starts with Sony’s W800i, Samsung D500, Nokias and moves on to Nokia’s plans to rule the segment with N-series phones like N61. Read the article only to get updated on the choices of models available, if you are planning to buy a music phone.

Also read the launch announcement of Sony Ericsson’s Walkman series W800i phone on MobilePundit.

Buy RIL

The Smart Investor puts a buy on Reliance Industries with the following arguments.

Apart from its business plans, what makes RIL an attractive bet is that it provides an indirect play on the telecom sector. RIL stock price has already run up substantially as businesses get separated.

But when the Reliance Infocomm goes for an initial public offer in March, there could be more gains. This is based on the fact that the Reliance Infocomm was valued at to Rs 32,000 crore for the conversion of preference shares held by Reliance Industries. Bharti Tele-Ventures, which has 13.2 million subscribers, is currently valued at over Rs 50,000 crore.

In fact, Reliance Infocomm has a comparable mobile footprint and subscriber base (12 million) compared to that of India’s top mobile operator which means there could be more upsides for Reliance Communications.

SMS

Bunty: India is running on SMS these days.
Babli: Really?
Bunty: Of course. Sardar Manmohan Singh.

Telecom Growth

Good analytical article in Business Standard talking about future telecom growth in the country.

Given per-capita, India will hit the affordability barrier earlier

LG’s India plans

LG Electronics India is looking at a sales figure of around Rs 9,000 crore by 2010. It would use India as a production base for exporting to countries like Bangladesh, Nepal, Sri Lanka, Middle East and Africa; with exports contributing 50% of LG India’s revenue from GSM handset sales by then.

LG claims to be the first company to start manufacturing GSM handsets in India. It has invested $ 35 million, both in R&D and manufacturing. The first indigenous product will likely hit the Indian market by 2006.

LG’s revenue from GSM sales is Rs 400 crore and current market share in the mobile handset segment is at around 4 per cent. It plans to spend around Rs 30 crore for mobile sales promotion in FY 2005 and double the handset sales to 80 lakh from 40 lakh in 2004.

It sees good growth potential in the North-Eastern states. GSM penetration in eastern states is far below the national average of 24-25%.

“GSM penetration in Kolkata is 11 per cent whereas for other states in the east it is below 2 per cent, and therefore, the market potential is immense,” he noted.

Source: Business Standard

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