Indian mobile gaming worth Rs 80 cr
Posted on | March 27, 2006 |
According to ToI, the Indian mobile gaming industry is expected to touch Rs 1,500 crore by 2015 from the current figure of Rs 80 crore.
The article goes on to say that nearly 15,000 games are being downloaded everyday in India. The charges for downloads are usually upwards of Rs 50.
Doing some maths:
80,00,00,000 / (15,000 * 365) = 146
With 15,000 downloads a day and an industry turnover of Rs 80 crore, the average price of a game comes to Rs 146. This seems high. Am I missing something?
Category: Gaming
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VeerChand Bothra
Entrepreneur, Mobile Marketer, Social Media enthusiast, Mobile Monday Mumbai founder
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April 5th, 2006 @ 4:04 pm
I think the key is what constitutes 80 cr. If that is equal to the total revenue generated from the game downloads, then yes the math does not match up. However, total revenue figures like 80 cr are usually more than the download revenue. They would include other sources of revenue also including but not limited to pay per use or downloading additional variants of the game.