Published March 1st, 2012 by

Some stats about mobile app usage in India from the Mobile Monday Mumbai February 2012 session conducted by Flurry.

  • India is the 3rd fastest growing app market in world
  • 12% MoM growth in app downloads in 2011
  • 6 million Android & iOS devices downloaded 300 million apps in 2011
  • 25 billion mobile app downloads in 2011
  • Estimating 75 billion downloads in 2012
  • Indian user spends 52 minutes per day using mobile apps
  • Retention a challenge for apps: 38%, 29% users in 2nd & 3rd month.¬†Games biggest losers after 1st month
  • Only 5-10% of users continue to use an app after 6 months of download
  • 80% usage / time spent is on Games & Social Networking apps
  • Top 5 downloads categories: Games, Entertainment, Utilities, Social Networking, Lifestyle
  • US users spend more time on mobile apps then on PC-Mobile web, 94 minutes versus 72 minutes per day