Mobile Pundit

Living through the Indian mobile revolution

Court bans cricket score updates on mobiles

The Madras High Court has asked service providers across the country not to give score updates of the India-Pakistan one-day international cricket series on mobile phones and websites after a firm said it had exclusive rights on the information. The court was acting on a civil suit filed by Marksman Marketing Services, which said it [...]

SMS as the new real time TRP tool

Exchange4Media article talks about media companies tracking viewership for their shows before the TRP data comes out by using SMS response as a metric. ActiveMedia Technology is a provider of such mobile services to channels like Aaj Tak, Headlines Today, MTV India, Ten Sports, Janmat, Jaya TV, Total TV, Doordarshan, CNBC-TV18, Sony Television, Discovery Channel [...]

New Year SMSes

I was wondering about the SMS traffic on this new year. Here are some numbers from ET. Over December 31 and January 1, close to 4m SMSs were exchanged on our network in Mumbai,

Cricket tickets via Hutch

In association with Gujarat Cricket Association and Converge Labs, Hutch is offering m-tickets (mobile tickets) for the India vs. Sri Lanka match at Motera through SMS. “Mobile users should register himself at www.convergelabs.com/gca on the basis of credit card and its expiry date, from where customer will get MPIN, a unique mobile pin number through [...]

Movie tickets now on the mobile

Gurgaon-based ConvergeLabs has launched m-ticketing designed for Deep Multiplex in Gujarat. The ticket will be sent as a bar-code on the mobile, which will allow entry on a quick swipe through a scanner installed in the multiplex. The user has to get a M-PIN, a unique pin number that will authorise mobile payments, by registering [...]

Tegic’s Hindi T9 dictionary

AOL owned Tegic Communications has announced an enhanced version of the T9 predictive text input software in Hindi. In one of my recent posts on vernacular SMS in India, I had expressed concerns on the difficulty in learning to SMS in Indian languages compared to English; But having Indian language T9 dictionary on the phones [...]

Vernacular SMS in India

India is going to send out around 80 billion SMSes in vernacular in 2010, according to this article in Hindustan Times. “That is a realistic view of the market,

Short code nation

Anand Sridharan of VC firm Bessemer Venture Partners does a deep(ly) (funny) analysis on the short code craze sweeping the nation. This SMS-craze falls into two segments. The first lot includes companies (mostly in financial services) hoping that the reader is stupid (or lonely) enough to open up their cellphone to a barrage of sales [...]

KBC 2 gets record 10 cr Calls and SMS

Kaun Banega Crorepati 2 has managed to garner a total of 10 crore calls and SMSes in 65 episodes, through partner telcos BSNL and Airtel. KBC2 has beaten its own record of 9 crore calls in 309 episodes in 2000. Of the total 10 crore figure, SMSes accounted for 15 per cent. BSNL contributed about [...]

MapWorld’s location tracking using mobiles

CIOL has a story on Hyderabad-based MapWorld Technologies, which is developing an SMS-based application integrated with a Global Position System (GPS) for location tracking of vehicles and employees. The company currently has maps of 16 Indian cities and is targeting transport companies, retail, manufacturing, automotive and other sectors, who have field personnel in large numbers. [...]

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  • VeerChand Bothra

    Entrepreneur, Mobile Marketer, Social Media enthusiast, Mobile Monday Mumbai founder

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